Wanderlust 108

Do you ever just randomly want to run a triathlon? Recently, I got the fever, the fever to compete. My friend Kiran from Wolven Threads told me that Wanderlust was hosting their version of a triathlon at the Santa Monica Pier over the weekend. What I loved about this event is that we would run a 5k (on the beach along the coast), do yoga and meditate. This was an entirely new rendition of the traditional triathlon rules. 

It wasn't about competition for me, but about being athletic with like-minded people. I loved the energetic rush that went through my body as we all moved alongside one another. I loved it so much that I ran the 5k straight without stopping. I felt the energy of the group propel me forward, and the cool ocean wind may have helped as well. 

Wanderlust, which is known for it's larger events that span over a couple of days, is now hosting these Wanderlust 108 triathlons all over the country. They are trying to create a new type of athletic event where they measure winning by your experience of joy, not by the number of seconds it took you to run. No harm in healthy competition, but this event was incredibly refreshing and introduced me to some new friends I will be running alongside with in the future. 

Q+A with Wanderlust


Q: What is Wanderlust 108?

A: Wanderlust 108 is a triathlon unlike any you’ve ever known. This 'mindful triathlon' brings three events together in your favorite local park: a 5k run, an outdoor yoga experience, and a guided meditation — but with a twist. Unlike most triathlons, we place community above competition, inner peace above power, and self-awareness above strength. We prefer slow food to fast run times. For us, winning is measured in laughs shared and new friends made.While we’re pretty sure you’ll be challenged during the day, we are equally sure you’ll have a great time doing so. From live bands and DJs on our main stage, to lawn activities like hooping and acroyoga, to our local food and craft vendors, there’s a lot to do when you’re not on your mat.

Q: When was Wanderlust started? 

A:  Wanderlust was created by three friends:  the husband-and-wife duo of Jeff Krasno and Schuyler Grant, and their mutual friend (and Jeff’s business partner of over a decade), Sean Hoess. The company was founded in 2009 as a joint venture between Velour Music Group, an artist management company and event producer based in New York City, C3 Presents and Starr Hill Presents, event producers responsible for the top music festival brands in the country, including Austin City Limits Festival, Lollapalooza, Bonnaroo and Outside Lands. 

Q: Why was it created? 

A:  Jeff Krasno, Schuyler Grant and Sean Hoess all met in college in the 1980s. Long before Wanderlust existed, they loved yoga and music and throwing a good party.  In many ways, Wanderlust is the expression of those simple pleasures on a large scale. They also focused on the importance of infusing the events with meaning – to create an event that is fun but also based on underlying ideals, where attendees are actually participants, and where people left feeling better than when they came. Many Wanderlust guests have called the events personally transformative, and it has been gratifying and humbling for us to provide the means for that change to organically occur. 

Q: What is Wanderlust 108 and how is it different than other festivals? 

A: The Wanderlust 108 is the world’s first mindful triathlon. Traditional triathlons include running, swimming and biking, whereas the Wanderlust 108 consists of a 5K fun run, a large scale yoga class and a meditation session featuring some the country's most dynamic yoga teachers.  Participants can also enjoy musical performances from live bands and DJs, shop for food and local vendors at our Kula Marketplace, and experience other surprises throughout the day.

 Q: What type of experience are you trying to provide for your audience?

A: Wanderlust’s mission is to help you find your true north and to cultivate your best self. By incorporating these new activities—running, yoga, meditation—it encourages interaction and interactivity so attendees can have fun, be active and grow personally as part of every Wanderlust event. 

Q: Who are these events meant for?

A: Anyone and everyone! Yoga enthusiasts, fitness buffs, music lovers, foodies or locals simply looking for a unique way to spend the day in their home city.

Q: What actions does the Wanderlust Team take (or services they provide) in order to be a more sustainable festival?

A: We have purchased waste diversion tents from Zero Hero and provide space on site for waste to be separated into trash, recycling and compost to makes sure that everything captured is discarded appropriately at each Wanderlust 108 event.

If you are interested in attending, here are the upcoming events 

  June 27, 2015

o   Toronto, ON, CANADA @ Toronto Island—Olympic Island Park

Talent includes: Ichih Wang, Amber Joliat, Kate Potter, DJ Hyfi

·      August 29, 2015

o   Edmonton, AB, CANADA @ Louise McKinney Riverfront Park

Talent includes: Eoin Finn, Myrah Penaloza, Kate Potter, DJ Taz Rashid

·      September 13, 2015

o   Brooklyn, NY @ Prospect Park Ballfields

Talent includes: Dharma Mittra, Sage Roundtree, MC Yogi, DJ Drez, High and Mighty Brass Band

·      September 20, 2015

o   Washington, DC @ Festival Grounds at RFK

Talent includes: MC Yogi, Ariele Foster, Sage Rountree, DJ Drez

·      October 4, 2015

o   Atlanta, GA @ Piedmont Park Promenade

Talent includes: MC Yogi, Chelsea Love, Sage Roundtree, DJ Sol Rising

·      October 10, 2015

o   Nashville, TN @ Bicentennial Capitol Mall State Park

Talent includes: MC Yogi, Gillian St. Clair, Sage Rountree, DJ Drez

·      October 17, 2015

o   Miami, FL @ Historic Virginia Key Park

Talent includes: MC Yogi, Sage Roundtree, DJ Drez